Branding and Engagement

How your pipeline effects your revenue goals

One thing we have learned at Sales Engagement Partners is that most small businesses never seem to have a clear focus on their extended pipeline, and how this will impact them down the road. There is an understandable commitment to the immediate, and what deals will bring the next round of funding, satisfy the founders, and keep the lights…

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Sales Engagement Methods

Sales Engagement means defining the target audience and then finding ways to connect with them. Using advanced market research beyond traditional media, keyword, & social to determine what products will generate organic interest (online video, network television, social, print, podcasts, radio, search engines, targeted display networks, etc.) and will help drive results List building is an overlooked but necessary…

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Is Facebook Dying?

This is obviously a pretty extreme statement, but based on the issues they are having around privacy, and the unreasonable sharing of customer data, there may be a case for it. As a free service the ultimate question is, if they don’t charge for the product, then their users are their product. We are being sold to advertisers, and…

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Psychological Selling

Psychological Selling is the ability to use your intuitive recognition skills to know your surroundings, identify your targets traits, and close the deal to your best advantage. This is not just from the point of view of the salesperson,

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Mobile Search Growth & Targeting

We have studied the way mobile devices have changed the way marketers deliver relevant promotions.  The importance of mastering the channel is fact based; in 2015 traffic on mobile devices surpassed desktop.  With this permission to engage comes a brand’s responsibility for delivering compelling and relevant experiences.   SUNation a regional installer of solar panels uses mobile in a…

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Mistakes People Make When Searching a Design Agency…

When you are looking to develop a website, it is tempting to look for the cheapest possible solution. It is possible to get great results from a cheap web design package but there are some traps to avoid. For example you might be tempted to put together a cheap site yourself, but if you want real quality then paying…

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How to chose a Web Platform

The Internet is the only to advertise your business and reach thousands of people a day. Unfortunately there are also other competitors that are advertising online too. A professional web designer or a professional web agency knows how to design a web site and promote it to attract the highest number of target customers. Your Business Card and Store…

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