Workshop: Creating Instant Rapport: Negotiating with the Science of the Brain

Overall Goals: Using Biology to Create a Deeper Connection:  A. Video analysis:  Amy Cuddy “How Nonverbal Behavior Affects the Biology B. Key Concepts Matching and Mirroring-Nonverbal Displays of Connection The Milton Model: Word Choices that trigger Unconscious Behaviors Grounding Conversations in Neurolinguistics C. Outcomes: Practice a set of scenarios that establish the ability to connect instantly with individuals in any negotiation process. …

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Sales Outreach 101

Sales Outreach is one of the most difficult tasks that organizations struggle with every day. For most sales people spending the time finding, and qualifying the right prospects can take up a huge portion of their day. This takes away from the time that should be used, actually selling. There is a huge difference between prospecting and selling. This…

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Workshop: Communicating from the Inside Out

Leadership and Innovation Series Workshop #1: Communicating from the Inside/Out Overall Goals: Define and Explain 2 Business approaches towards communicating passion and success. In this workshop 2 business models will be considered; The Golden Circle (Apples communication of Product Features) The Law of Diffusion of Innovation (TiVo; A failed example of Communicating Passion) A. Video analysis: Simon Sinek: “How…

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Workshop #2: The Power of Vulnerability in Leadership

Overall Goals: Studies show that employees need more in leadership than direction and modeling. Great leaders have the ability to make their employees feel safe. In a fast paced digital world of uncertain, this quality becomes increasing important towards creating a cohesive and productive group culture. In this workshop: 2 Business approaches toward sustaining and motivating employees will be…

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Workshop #3: The Logic of Sustainability

Overall Goals: At his carpet company, Ray Anderson has increased sales and doubled profits while turning the traditional “take / make / waste” industrial system on its head. In a gentle, understated way, he shares a powerful vision for sustainable commerce Video analysis: Ray Anderson, on the logic of sustainability Link https://www.ted.com/talks/ray_anderson_on_the_business_logic_of_sustainability?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare Key Concepts: Bridging the Divide The Art…

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Sales Engagement Methods

Sales Engagement means defining the target audience and then finding ways to connect with them. Using advanced market research beyond traditional media, keyword, & social to determine what products will generate organic interest (online video, network television, social, print, podcasts, radio, search engines, targeted display networks, etc.) and will help drive results List building is an overlooked but necessary…

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